DPI Center, established in 1997 by Vietnamese-Japanese visual artist Jun Nguyen-Hatsushiba, is one of the pioneering institutions in applied graphic design training in Ho Chi Minh City. In 2024, to align with its evolving position and achievements in the market, DPI undertook a brand identity refresh. This update reflects its commitment to staying current and continuing to inspire creativity in the field of graphic design, while preserving the original logo and signature blue color from 1997.